Smartphone market enters super-cycle.
- ผู้เขียน:Ella Cai
- ปล่อยบน:2017-05-16
The Q1 smartphone market entered a ‘super-cycle’ says IHS, with y-o-y increases for the first time in two years.
The increase was all led by the Chinese manufacturers who recorded startling gains.
While Samsung was up 0.1% and Apple down 0.8%, OPPO was up 67.3%, Vivo was up 56.3 % and Huawei up 21.7%.
Q1 shipments in millions of units were:
Samsung 79.1
Apple 50.8
OPPO 28.1
Vivo 22.5
(OPPO and Vivo are both owned by BBK Electronics)
Huawei 34.6
All in all manufactures shipped 338.9 million units in the first quarter of 2017, up 5.6% from 320.9 million units in Q1 2016.
Q1 saw innovation in screen aspect ratio. Both LG and Samsung introduced new flagship devices with 18:9 ratio screens. These devices feature large screens with small surrounding bezels.
Content consumption is the main reason for this new screen layout – enabling an immersive video and gaming experience.
In India the Chinese vendors had a major success, reports IDC. In Q1, China-based vendors captured 51.4% share of the smartphone shipments in India with 16.9% sequential growth and impressive 142.6% growth over the same period last year. In contrast, share of homegrown vendors dropped to 13.5% in Q1 2017 from 40.5% in Q1 2016.
The increase was all led by the Chinese manufacturers who recorded startling gains.
While Samsung was up 0.1% and Apple down 0.8%, OPPO was up 67.3%, Vivo was up 56.3 % and Huawei up 21.7%.
Q1 shipments in millions of units were:
Samsung 79.1
Apple 50.8
OPPO 28.1
Vivo 22.5
(OPPO and Vivo are both owned by BBK Electronics)
Huawei 34.6
All in all manufactures shipped 338.9 million units in the first quarter of 2017, up 5.6% from 320.9 million units in Q1 2016.
Q1 saw innovation in screen aspect ratio. Both LG and Samsung introduced new flagship devices with 18:9 ratio screens. These devices feature large screens with small surrounding bezels.
Content consumption is the main reason for this new screen layout – enabling an immersive video and gaming experience.
In India the Chinese vendors had a major success, reports IDC. In Q1, China-based vendors captured 51.4% share of the smartphone shipments in India with 16.9% sequential growth and impressive 142.6% growth over the same period last year. In contrast, share of homegrown vendors dropped to 13.5% in Q1 2017 from 40.5% in Q1 2016.
